About BoosterSeat.com.au

We're a team of passionate parents and child safety enthusiasts dedicated to helping Australian families navigate the world of child car restraints with confidence.

Our Story

BoosterSeat.com.au was born out of a frustrating experience that many Australian parents know all too well. When our founder, Sarah Mitchell, was shopping for her daughter's first booster seat in 2022, she found herself overwhelmed by conflicting information, confusing Australian regulations, and countless product options. After spending weeks researching AS/NZS 1754 compliance requirements, ISOFIX compatibility, harness-to-booster transition guidelines, and side-impact protection ratings, she realised there had to be a better way.

That frustration sparked a mission: to create a comprehensive, trustworthy resource that would help Australian parents make informed decisions about their children's car safety without the stress and confusion. We assembled a team of parents who shared this visionโ€”people who had navigated the same challenges and understood the importance of getting child restraint decisions right.

Today, BoosterSeat.com.au has grown into Australia's most trusted independent resource for booster seat information. We've helped thousands of families across New South Wales, Victoria, Queensland, Western Australia, South Australia, Tasmania, and the territories find the perfect child restraint for their needs. Our team personally tests products, stays current with Australian road safety regulations, and maintains relationships with certified child restraint fitters to ensure our advice is always accurate and up-to-date.

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Our Mission

Every year in Australia, motor vehicle accidents remain one of the leading causes of injury for children aged 0-14. Proper use of child restraints, including booster seats, can reduce the risk of death and serious injury by up to 70%. Yet studies show that up to 70% of child car seats are incorrectly fitted or used.

Our mission is to bridge this knowledge gap. We believe every Australian child deserves to travel safely, regardless of their family's budget or technical expertise. Through comprehensive guides, honest product comparisons, and educational content, we empower parents to make the best choices for their children's safety.

We're committed to providing unbiased information. While we do earn commissions through our Amazon affiliate partnerships, our recommendations are based solely on safety ratings, quality, and valueโ€”never on commission rates. Every product we recommend meets or exceeds Australian safety standards, and we clearly disclose our affiliate relationships on every page.

Our Values

The principles that guide everything we do

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Safety First

Child safety is non-negotiable. We only recommend products that meet Australian Standard AS/NZS 1754 and have proven safety track records. When in doubt, we err on the side of caution.

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Honest Advice

We provide truthful, unbiased information even when it's not what you want to hear. Our recommendations are based on merit, not affiliate commissions or brand partnerships.

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Education Focused

We believe informed parents make the best decisions. Our content goes beyond product reviews to help you understand the "why" behind child car safety recommendations.

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Australian Focused

We specialise exclusively in the Australian market, understanding local regulations, climate considerations, and the specific needs of Aussie families.

Meet Our Team

The parents and experts behind our content

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Sarah Mitchell

Founder & Lead Editor

Mum of three from Sydney. Former road safety researcher with a passion for making complex safety information accessible to everyday parents.

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James Cooper

Technical Reviewer

Dad of two from Melbourne. Certified child restraint fitter with over 8 years of experience installing and inspecting car seats across Victoria.

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Emma Thompson

Content Writer

Mum of one from Brisbane. Former early childhood educator who brings a practical, parent-friendly approach to our educational content.

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Michael Chen

Product Analyst

Dad of twins from Perth. Engineering background with a keen eye for product quality, safety features, and value for money assessments.